FabTech Expo Hologram Projector

The 2019 FabTech Expo held in Chicago’s McCormick Place has wrapped for another year. Fabrication Companies from across the globe attended. Each exhibitor competed in attracting attention to their trade show booth. They specifically needed to promote their new products. Several companies utilized various types of hologram projectors to showcase products. The Fabtech Expo Hologram Projector that stood out was found in the Miller Electric booth.

The dual sided, ultra bright, interactive Hologram Projector was provided by Trade Show Holograms. The high tech exhibit creates the effect of various products appearing to float in mid air. Small items can be projector at a much larger scale. Therefore a more detailed product demonstration is possible.

Hologram at FabTech Expo
Trade Show Attendees view a 3D Hologram Presentation.

The 3D exhibit proved successful at attracting attention to the Miller Electric booth at FabTech. Visitors could learn about new products via interactive touch screens. A touch screen is located on either side of the display. A popular feature of the FabTech Expo Hologram Projector is the dual sided projection system. The projector features two separate hologram projectors. Therefore viewers can view and hear separate holograms on each side at the same time. Neither hologram interferes with the hologram visible on the opposite side. This means twice the interativity happens in the same floor space footprint. Because you have twice the interactivity, you double your audience. This increases your chances of new leads, contacts and possible clients.

The Miller Electric Hologram Display featured products from Hobart, Tregaskiss and Bernard. New products were presented in 3D hologram form but with a narrative audio for each projection. In addition to the visual images, the viewer could hear a clear description of the product being demonstrated. Therefore the exhibitors message was better understood by the viewer.

Trade Show Hologram Rental

The 3d projection system was designed and built by Trade Show Holograms. The company provides the holograms for trade show rental across the USA and Canada. They also offer rental and sales across Europe.

Hologram Projector at Chicago FabTech Trade Show

Visitors to the Miller Electrics Booth interacted with a Hologram Projector at Chicago Fabtech Trade Show. FabTech 2019 was held at the McCormick Place Convention Center in Chicago.

Products of multiple sister companies were featured at Miller Electrics booth including BERNARD, Tregaskiss, Miller, Acculock and Hobart. Trade Show Attendees were able to view 3D Holographic presentations featuring the speciality products on a dual sided hologram projector.

Interactive Hologram Presentations at Trade Shows

Each side of the Hologram projector features an interactive touch screen. The touch screen allows viewers access to corresponding holographic presentations. These holograms appears to float in mid air in the holo chamber of the display. Viewers can also hear matching narrative describing the presentation at the same time.

Hologram Display at Fabtech in Chicago
3D Hologram projector featured at Chicago Fabtech.

At at trade show the size of Fabtech it is important to attract visitors to your booth. Trade shows are responsible for new contacts, business leads, new clients and brand promotion. In order to earn those new leads you have to first get trade show traffic to stop at your booth. The hologram projector does just that. With Ultra Bright Projection technology the holographic projections can be seen from great distances from the exhibiting trade show booth. The design of the projection system places the hologram at eye level so its easy to see even when others are viewing it. The image projection size is 15 inches tall by 27 inches wide so small detailed parts can be viewed in a magnified version.

The 3D element proves popular at attracting attention to the booth as the technology is not often seen. Many trade show exhibitors use standard 2D video and monitors to display products and unfortunately so does almost everyone else. For that reason video monitors often get ignored by those attending the trade show. An interesting, informative and visually exciting 3D hologram presentation will attract attention and then hold it longer than regular video presentations.